AppFollow is built around app reviews and adds keyword tracking from its $29 ASO plan. AsoBeast is built around keyword rankings: daily checks on the App Store and Google Play to position 200, competitor alerts and a to-do list from $10 a month, or free to self-host.
Written by the AsoBeast team. AppFollow facts come from appfollow.io and its help center, checked on .
Short answer
Pick AppFollow if reviews are most of your work: spam reporting, topic tags and helpdesk integrations, with keyword tracking on the side. Pick AsoBeast if keyword rankings are the job and you still answer your reviews: deeper daily ranks, a year of history, AI reply drafts posted to both stores and webhook alerts for $10 a month. Both include every teammate at no extra cost.
You want keyword rankings, alerts and automation on both stores for $10 a month.
Your team answers a lot of reviews and wants keyword tracking in the same place.
Side by side
Entry plans compared: AsoBeast Indie against AppFollow ASO, the cheapest AppFollow plan sold for keyword work. Where AppFollow does not publish a detail, the table says so. Prices are in USD before tax.
| Feature | AsoBeastIndie from $10 a monthRecommended | AppFollowASO from $29 a month |
|---|---|---|
| Price | ||
| Entry plan | $10 a month or $100 a year | $29 a month, or $19 a month billed yearly |
| Next plan up | $99 a month for 50 apps | Essential, $179 a month for 5 apps |
| Free trial | 7 days free | 10 days on Essential and Team, no card; none shown on ASO |
| Seats | Invite members at no extra cost | Unlimited users |
| Open source | AGPL-3.0, free to self-host | Not included |
| Entry plan limits | ||
| Apps | 5 | 2 |
| KeywordsA keyword market is one phrase in one country | 1,000 keyword markets | 500 keywords |
| Competitors | 10 per app | 30 |
| Ranking history | A year of daily ranks | Not published for ASO; 7 days on Free, 365 on Essential |
| Rank tracking | ||
| Apple App Store and Google Play | Included | Included |
| Countries | 175 App Store storefronts, 225 Google Play locations | All countries, number not published |
| Daily rank tracking | Included | Included |
| Rank depth | Position 200 | Top 100 on iOS, top 30 on Android |
| Keywords | ||
| App Store popularity | Apple’s weekly popularity where Apple publishes it, a fitted model elsewhere | Apple Search Ads popularity, its own score where Apple has none |
| Keyword difficulty and suggestions | Included | Included |
| Downloads from search | Google Play installs per search term and the App Store’s search share, from your connected consoles | From your connected store consoles |
| Monitoring | ||
| Competitor listing changes | Included | Included |
| Alerts | Signed webhook or email, formatted for Slack and Discord | Email or Slack; webhooks from Essential at $179 a month |
| Reviews | Ratings, reviews and AI reply drafts, posted to the App Store and Google Play | AI replies, tags, spam reports, helpdesk integrations |
| ASO audit and ranked to-do list | 17 rules on every plan | Keyword recommendations |
| Integrations | ||
| REST API | 40,000 requests a day on Indie | 500 credits; ranking methods from Essential |
| MCP server | 37 read tools and 7 opt-in write tools, no credits | Hosted with OAuth, each call uses credits |
| Keyword export | CSV and JSON | CSV or XLS |
| Try it free | ||
Where AsoBeast wins
AsoBeast is built for developers and small teams whose main ASO job is moving keyword rankings, not answering reviews.
AsoBeast Indie is $10 a month for 5 apps and 1,000 keyword markets. AppFollow ASO is $29 a month for 2 apps and 500 keywords, and the next plan, Essential, is $179.
AsoBeast checks every keyword to position 200 on both stores and keeps a year of daily ranks, so a new app sees a keyword climbing long before page one. AppFollow shows the top 100 on iOS and the top 30 on Android, and publishes no history length for its ASO plan.
Signed webhooks, a REST API with 40,000 requests a day and an MCP server with 37 read tools and 7 opt-in write tools come with every plan, with no credits. At AppFollow, webhooks and the API’s ranking methods start on Essential, and every MCP call spends credits.
17 rules turn your ranking history into tasks ranked by impact, and the AGPL-3.0 code is free to self-host. AppFollow is a hosted service only.
On every plan
Indie, Ultimate and the 7-day trial all include these, with nothing extra to buy.
Write a reply or let AI draft it, then post it to the App Store or Google Play from the review itself. Connect the store once and stop copying replies into two consoles.
Connect App Store Connect or Play Console and your store visits, downloads and conversion sit beside your rankings, so you see whether a climb turned into installs.
Google Play orders its results by the country a search comes from. AsoBeast Cloud runs the proxy pool that checks each market for you, so there is nothing to buy or configure.
Free, paid and grossing charts by country and category, with the day’s climbers, fallers and new entries, and your own apps and competitors marked.
Where AppFollow wins
AppFollow started at a hackathon in 2014 and has grown into a review and reputation platform for support, product and marketing teams. For review-heavy apps it is the right tool.
AppFollow summarizes reviews with AI, drafts replies, reports spam reviews automatically and tags reviews by topic. AsoBeast drafts replies with AI and posts them to both stores too, but leaves spam reports to the store consoles.
Reviews can flow into Zendesk, Salesforce, Helpshift, Slack, Microsoft Teams and other tools, with AI support agents on higher plans. AsoBeast sends alerts by webhook or email and has no helpdesk integrations.
Besides the App Store and Google Play, AppFollow reads Trustpilot on every plan and adds stores such as Microsoft, Xbox and Amazon from Team. AsoBeast covers the App Store and Google Play only.
Connect App Store Connect or the Google Play Console and AppFollow shows how many downloads came from search, with downloads per keyword from Essential. AsoBeast connects the same consoles for store visits, downloads and conversion, with installs per search term on Google Play.
Switching
Bring your keyword lists with you. Ranking history and reviews stay in AppFollow.
In AppFollow, open Keyword Tracking, click Export and choose CSV or XLS. The file lists every tracked keyword, whatever filters are set.
Start the free trial and paste your App Store or Google Play link. AsoBeast imports the listing and starts tracking the keywords in your metadata.
Paste your keywords, up to 200 phrases at a time, and choose the countries to track them in.
Every feature from the first minute.
Questions
AppFollow is a review and reputation platform with keyword tracking, from $29 a month for 2 apps on its ASO plan. AsoBeast is a keyword rank tracker for the App Store and Google Play that checks to position 200 every day, alerts you by webhook and turns your history into a to-do list, from $10 a month or free to self-host.
For keyword work, yes: more apps, more keyword markets and deeper daily ranks for $10 a month instead of $29. If your team mostly answers reviews and needs spam reports or helpdesk integrations, AppFollow is the stronger choice, and some teams use both.
AppFollow ASO is $29 a month, or $19 a month billed yearly, and Essential is $179 a month, or $129 billed yearly. Every AppFollow plan has unlimited users and a limited free plan exists. AsoBeast Indie is $10 a month or $100 a year, Ultimate is $99 a month, and self-hosting is free.
AppFollow offers a 10-day trial with no card on Essential and Team, after which the account drops to the free plan. The ASO plan is bought directly. AsoBeast’s 7-day trial covers the Indie limits and charges nothing when it ends.
Yes. AppFollow hosts an MCP server that signs in with Google or SSO, and each call spends API credits, 500 of them on the ASO plan. The tools you get depend on your plan. AsoBeast’s MCP server has 37 read tools and 7 opt-in write tools on every plan and the trial, with no credits or per-call fees.
AsoBeast checks every tracked keyword to position 200 on both stores every day. AppFollow shows keyword positions up to the top 100 for iOS apps and the top 30 for Android apps, and marks anything lower as unranked.
No. AppFollow is a hosted service only. AsoBeast is open source under AGPL-3.0, and the self-hosted version has every feature for free on your own server with Docker.
Yes. Export your tracked keywords from AppFollow as CSV or XLS, then paste the phrases into AsoBeast, up to 200 at a time. Ranking history does not transfer, so AsoBeast starts building yours from the first daily check.
The AsoBeast team. Every AppFollow fact was checked on appfollow.io and AppFollow’s help center on 15 October 2026. If something has changed, write to support@asobeast.com and we will correct it.
Import the same app, add the same keywords and compare the two every morning. The trial runs 7 days and costs nothing.
